Diversity Family Health has several critical issues that are likely costing leads and revenue right now. The good news: these are all fixable, and addressing even the top 2-3 would create immediate impact.
These are actively costing you leads and revenue. Fix these first.
No structured data or schema markup was detected on the website.
Implement LocalBusiness and Service schema markup throughout the site to help search engines understand the practice and its offerings.
No dedicated service landing pages were found for key treatments such as Botox, Fillers, or Laser Hair Removal.
Build optimized landing pages for each major service with targeted Oklahoma City keywords, treatment details, and clear calls to action.
The site is missing several conversion elements including a contact form, click to call links, and a before after gallery despite positives such as booking CTAs, visible phone number, testimonials, and live chat.
Add a dedicated contact form, make all phone numbers clickable using tel links, and integrate a before after gallery to drive more patient inquiries.
Not urgent, but these are capping your growth potential.
The website's page title is set to Diversity Family Health without including the city name Oklahoma City.
Update all page titles to incorporate Oklahoma City along with relevant medspa keywords to strengthen local search performance.
The site links to Instagram and Facebook but does not include TikTok or YouTube.
Create optimized profiles on TikTok and YouTube and begin posting video content to reach more potential patients in Oklahoma City.
Google Analytics and Google Tag Manager are installed while the Facebook Pixel is missing.
Install the Facebook Pixel with custom events to enable precise tracking of bookings, calls, and other conversions.
Lazy loading is not enabled on 14 images although the mobile viewport is set correctly and OG tags are present.
Activate lazy loading for all images to improve page speed and the overall user experience.
Strong foundations to build on.
A blog section is present and the homepage contains 2138 words, establishing a solid foundation for treatment education and FAQs.
Expand on this content base by publishing regular articles that address patient questions and position the practice as a local expert.
Choose your growth path based on goals, timeline, and budget.
Every day without these fixes, potential patients are finding your competitors instead.
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